Bright Automotive boosts electric range for IDEA work van

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In brief: Colorado-based start-up Bright Automotive announced today they have boosted all-electric performance in their flagship vehicle, the IDEA work van.

Vehicle in the news

Make/Model: IDEA plug-in hybrid
Manufacturer: Bright Automotive


The word

Colorado-based Bright Automotive, makers of the innovative plug-in hybrid fleet vehicle the Bright IDEA, reported today that they have managed to boost performance on their work van.


Thanks to the installation of a 13 kWh battery pack, the fleet van will have an electric-only range of 40 miles before turning into a standard hybrid and earning 36 mpg.



This boost is up from the 30 mile range the company published when the vehicle first launched.

And so ….

Bright is waiting to hear back on a request for $450 million in low-interest loans through the U.S. Department of Energy’s Advanced Technology Vehicles Manufacturing Loan Program

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