Fisker's TV spot: A Landmark Moment

Damn, just today I’m finding out that Fisker bought some ad space during the Oscars and ran a 60 second television spot on KTLA for the Karma in Los Angeles. If you haven’t seen it, naturally YouTube has it and you ought to check it out.

The spot is slick as hell, very Hollywood. In fact, there’s a moment or two that feels like a movie trailer. And I forgot how young Henrik Fisker is—dude’s like 45 or 46, born in 1963. His youth comes through in the ad too.

Unfortunately, you gotta figure that he totally missed his target audience—celebrities and the Hollywood elite with loads of cash—because, of course, they were at the Oscars when it ran.

At any rate, does this qualify for a landmark moment in green vehicle history? Is this the first plug-in hybrid car ad on North American TV in history? Surely it must be, unless Chevy’s advertised the Volt on TV—meaning a dedicated commercial—and I doubt that.

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