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Burger King's Green Idea Trumps Rival McDonalds
Compared to McDonalds, their breakfasts and their french fries are scandalously bad.
Yet whereas McDonalds is testing the installation of what I think will be wildly lonely plug-in power stations for their customers to recharge the EV's they do not own, Burger King's got a much better idea, one seemingly driven by the most powerful of human motivations:
MotionPower "harvests a vehicle’s motion energy into a form that can be used external to the vehicle. For example, a device that can capture and convert the wasted energy from a moving vehicle [kinetic energy] into useful energy such as electricity."
As cars take the drive-thru, they'll drive over some metal flaps that act like external regenerative braking. That heat is captured, converted to electricity, and used to power the flame-broiler that tickles the famed Whopper to life.
BK must have asked themselves a bold question: "Instead of provide our customers with free energy, why not make our customers provide free energy to us?"
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